Our Story

Love Your Fashion was born out of two peoples love of fashion, style, self care and social media for one and the power of data and analytics and a passion for photography for the other!

We spent a great deal of time finding our supplier in Italy - they were established in 2006 and are world leaders in wholesale designer clothing and fashion accessories. They deal directly with more than 120 fashion brands, supply to 170 countries and make over 60,000 shipments each year.

How are we so cheap? Our wholesale partner in Italy has direct relationships with all the original brands. As a result of this we get our products at deep discounts. In addition, designer goods are obtained from overstocks, end of season and clearance sales - much the same way as how outlet stores source their products. Finally, we don't charge a big markup as we want to keep happy customers for a long time!

We then selected our online shop front as shopify … another world leader, and chose the products that we believed people would want at great prices. We can change or add products very quickly with shopify synchronised to our wholesaler's products.

We went live on 31st July 2019 and continue to learn and hopefully engage our customers with appealing products and content. We mainly advertise on Google, Instagram and Facebook but are looking to increase our reach through other channels.

We have shot our own products either in our local area or on holidays - so far Corfu,  Mexico and Sotogrande in Spain. With a passion for photography and providing our own creative content for our marketing we hope that we will engage with people who appreciate the products and our efforts to present them in an appealing way.

Love Your Fashion is a trading company of Cede Data Ltd, a digital data and analytics business established in 2017 and based in Manchester UK. Our address is International House, 61 Mosley Street, Manchester M2 3HZ. Our phone number is 0333 050 4421 and you can email us at: admin@loveyourfashion.co.uk